12.02.2018

Poland as the Leading Software Outsourcing Market in CEE

Article by
Marta Brzosko
4 min read

“Global delivery requires a globally distributed agile process to balance the need for speed and current cost pressures.”Stephanie Overby, CIO

For many of the globally-oriented companies outsourcing software development is becoming a necessity. This is because, in order to achieve a world-class level or performance, you need to make your products and working processes impeccable.

No business can be expert in every field – the overall state of human knowledge and technology is simply too complex. This is why outsourcing development projects to specialists in a given field is a good idea if you want to hold to the highest possible standards. Plus, it usually saves you money and makes the product design process run more smoothly.

The idea of outsourcing is also growing thanks to the huge mental shift happening in the world labour market at the moment. Part of this shift is reorienting from paying for ready-to-use skills to paying for the actual solutions. We wrote more about it a couple of months ago.

The main current trend in the US and Western European is to export IT work either to the countries where wages are the lowest (like India or China) or to slightly more expensive software developers in Central and Eastern Europe. We would highly recommend you to go for the latter option – here is why.

Why outsource software projects to Poland?

“Although Eastern Europe doesn’t offer costs that are as low as those found in India or China, the top two outsourcing destinations, it can argue that it provides better product quality, a proximity to Western Europe, cultural affinity, a better business environment, and high-level skills.”Andrada Fiscutean, ZDNet

In the 2017 Global Services Location Index by AT Kearney Poland ranks 12 out of the 55 analyzed countries. The three main factors taken into account when creating the report included: financial attractiveness, people skills, and availability and business environment. At the same time, these are also the main reasons why Poland is among the best European countries for outsourcing software development.

While exporting IT work to India or China usually saves a US company around 75% in the upfront costs, contracting a software development agency in Poland would typically be a 50% saving. However, it is not just the pricing that matters – what is way more important is the quality delivery of the product or service. According to many business reviews, outsourcing to Eastern Europe (including Poland) is usually the best solution in terms of value for money.

Another reason which makes more and more worldwide companies trust Polish software developers is the excellent know-how and high standard of education. Learning about science, technology, and engineering is well-accessible to developers based in Poland – both at great local universities and through student exchange programmes within the European Union. Additionally, the flourishing environment of start-ups and innovative tech companies also stimulates the overall level of software development and coding skills.

Other factors which make Poland and Eastern Europe unbeatable in terms of outsourcing software development are good working culture and open-minded business environment. Geographical proximity to Western Europe grants Polish developers understanding of the market and their clients’ needs. Good command of English is a standard, which makes it easier to overcome any possible cultural barriers and maintain fluid communication.

Outsource to an agile development agency instead of hiring freelancers

While you might realize that outsourcing software projects to Poland or Eastern have a considerable potential to grow your business, there is another question to be answered. Are you going to look for a team of independent freelancers or contract a product development agency instead?

As developers who have worked in various companies throughout the years, we see a lot of advantage in cooperating with a software house rather than hiring freelancers. Why?

There is a well-established product development process in place. An agency has likely completed many projects similar to yours in the past. Thanks to that, they have developed good practices for communication with clients, product design process and making sure that the outcomes of the project suit your needs.

There is an integrated team of people working on the project. This means that every aspect of developing your product is taken care of by an expert who specializes in the required field. Therefore, every problem is solved with the best solution available, which brings together insights from a team of experts.

Product delivery is reliable. A good agency has backup developers within the team to respond to such unforeseen scenarios as one of the employees falling sick or deciding to sell their possessions and travel the world. Therefore, the level of certainty that your product will be delivered on time is much higher than when working with a group of freelancers.

Bonuses and special offers. Many agencies offer additional services to facilitate the product development process or communication with their client. In Ideamotive, we provide each client with a project manager free of charge. This is our way of saying “thank you for choosing us” to our clients, as well as making the development process as smooth and organized as possible.

How to make sure outsourcing software development is efficient?

Ideamotive is an agile product development agency which charges clients based on time and materials actually spent on the project. This assures that the costs are adequate to the real amount of work we put into designing an ideal product for you. We are based in Warsaw, Poland, where living costs are relatively low compared to many Western countries – hence, we are able to offer competitive rates while delivering high-quality products and service.

As an agile agency, we put a lot of effort into making sure that the communication with our clients runs as smoothly as possible. This is particularly important for international clients we work with, who are often located on the other side of the globe. By following our established project management processes we ensure to deliver excellent digital solutions to worldwide corporations, middle-size businesses and start-ups in various industries.

If your business needs to outsource software development projects, contact us to arrange a free Discovery Call and find out whether we are a good match for your business. What you bring is the idea. Ideamotive brings the technical expertise to make it a reality.


Marta Brzosko


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